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Dans Toys

Power Con 2021 : Mega Construx, Mondo, Masterverse, Origins

12 septembre 2021 Blaster

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Ce weekend se tenait le Power-Con, le grand RDV des fans des Maîtres de l’univers.

 

MAJ : 13/09/21 avec des images des sets Mega Construx tirées de la vidéo de PixelDan.

Masters of the Universe : parti pour durer

Mattel a confirmé que MOTU et MOTU Origins étaient là pour durer. La date de 2023 fait référence à une rumeur selon laquelle c’est Universal qui possèderait la marque à compter de cette date. La rumeur a été debunké un bon nombre de fois et seul ToyGuru semble disposé à “argumenter” en sa faveur désormais.

Masterverse : MOTU Revelation & plus

 

  • Revelation – Fisto
  • Revelation – Scare Glow
  • Revelation – Andra
  • Revelation – Stinkor
  • Revelation – Mer Man
  • Revelation – Teela (Classic)
  • Revelation – Deluxe Trap Jaw
  • Revelation – Deluxe Tri-Klops
  • Revelation – Deluxe King Grayskull
  • New Eternia He-Man
  • New Eternia Skeletor
  • Princess of Power – She-Ra (annonce blister)

 

Le sous-ensemble New Eternia permettra de faire passer des designs inédits quant aux figs Deluxe, je dis un grand oui !

 

MOTU Origins : les annonces Mattel et le stand Power-Con

La tête de Musclor reprend les traits vintage à la place de la réinterprétation Origins des premières waves. On a avoir droit à des sérieuses figurines inspirées par les mini-comics comme Trap Jaw & Tri-Klops.

  • Buzz Off
  • Jitsu
  • Sorceress
  • Anti-Eternia He-Man
  • Clawful
  • Trap Jaw (MOTU Mini Comics Version)
  • Deluxe Flying Fist He-Man
  • Deluxe Terror Claws Skeletor
  • Stridor
  • Mattel Creations – MOTU Origins – Fan Vote Tri-Klops
  • Mattel Creations –MOTU Origins – Wundar
  • Mattel Creations –MOTU Origins – Kuldar

Masters of the Universe Origins : Sun Man par Mattel Creations

 

Sun-Man a été inventé en 1986 par Yla Eason pour offrir à son fils des héros auxquels il pourrait s’identifier. C’est donc la diversité qui est le maître mot ici et Mattel Creations la propose dans la gamme MOTU Origins ce lundi 13 septembre.

Photographer Willy
Photographer Jeremy, Stylist Alphonse Neri

 

The Creation of Sun-Man

Sun-Man was created by Yla Eason, a mother driven to provide a positive image for her son.
“I was taken aback when my son came to me and said he couldn’t be a superhero because he wasn’t White. My heart broke and I was enraged at the same time.”, said Eason (1).

So, in 1985, she created Sun Man, a Black American Superhero character for her son and other children like him. Eason saw the need for more relevant Black toys for the underserved Black children at play market.

Soon after, she launched Olmec Toys. (2)

As the first mass market Black superhero toy, Eason made sure that Sun-Man’s super-heroism was grounded in sound character, Black representation, real inclusion, and physical and emotional strength that not only fulfilled a deficit of Black toys for play, but also a toy that reflects the possibilities of greatness for Black children.

In short, Eason’s story is an essential part of the emotional narrative and nostalgic appeal to consumers. Moreover, Sun-Man is not just a Black version of a White toy. It was sculpted to reflect hair with an Afro style, skin tone, facial features, design, accessories, and comic book storyline representing a character of Royal African ancestry (before the Black Panther movie). It has a legacy of empowerment and makes a statement of historical significance, especially to the Black community and to society in general. (The Olmec Toy company that created Sun-Man continued its diversity initiative by also creating positive Hispanic, Asian, and Native American superhero action figures as a part of the Sun-Man, Rulers of the Sun, toy line. The company grew to $5 million in sales). (3)

While researching the influence toys have on children’s perception of themselves and the meaning of toys in early childhood development, Eason had the honor of securing a meeting with Dr. Kenneth Clark, who with his wife, Mamie, was famous for conducting the Black doll study that led to the 1954 Brown vs. Board of Education decision to desegregate public schools. In that study, dolls were used to reveal that segregation caused African American children to have “a feeling of inferiority as to their status in the community.4” Dr. Clark helped the visiting mother understand the psychological importance of positive representation in toys and their ability to convey significance in societal roles. He supported her belief that Black boys needed Black superhero toys to see themselves as powerful. He added that his doll study showed that a feeling of inferiority “affects the motivation of a child to learn.”

After this meeting, Eason understood the inherent indoctrination toys can have especially when they diminish Black children’s social status, significance, and worth. Eason analyzed the growing demographic trend represented by African American children, examined the spending power this target audience represented, and decided a viable market existed.

1 https://www.orlandosentinel.com/news/os-xpm-1986-10-28-0270020169-story.html
2 https://blackdollcollecting.blogspot.com/2010/02/moments-in-black-doll-history-easons.html#:~:text=Olmec%20Toys%20was%20founded%20in,the%20underserved%20African%20American%20demographics.&text=As%20an%20inclusive%20toy%20manufacturer,from%201985%20through%20approximately%20199
3 https://store.hbr.org/product/yla-eason-a/996054?sku=996054-PDF-ENG / The company’s product line expanded to include Black and Latino fashion dolls – Imani, Black, Latino, and Asian baby dolls and toddler dolls including the Hip Hop Kids, pre-school dolls, and pre-school activity toys- Kids of Color – introduced through Hasbro’s Playskool line, a Black military ‘GI Joe-like’ action figure line – the Bronze Bombers, licensed historic toys –Our Powerful Past including the Martin Luther King and Malcolm X collectible figures, and games – Black By Design. 4 U.S. Reports: Brown v. Board of Education, 347 U.S. 483 (1954)”. Library of Congress, Washington, D.C. 20540 USA. Retrieved 2020-04-29

Mega Construx

On a enfin des images des sets Land Shark et Hordak Strikes. Vivement la sortie du Slime Pit. Le proto du Snake Pit mériterait de meilleures images.

 

MAJ : 13/09/21 – Pixel Dan a publié une vidéo qui complète la présentation ci-dessus.

Netflix He-Man and the Masters of the Universe

Cosmic Legions présentées sur le stand des Four Horsemen

Des variantes PowerCon et des nouveautés pour Mondo

Mondo MOTU sur le stand

  • She-Ra
  • Battle Cat
  • Hordak (Power-Con 2021 Exclusive)
  • Scare Glow
  • Skeletor (MOTU Revelation)
  • Man-At-Arms (MOTUBI Variant)

Mondo MOTU : infos conférence

  • Deluxe He-Man
  • Battle Cat
  • Panthor
  • Horde Trooper
  • Trap Jaw
  • She-Ra
  • Man-At-Arms (MOTUBI Variant)
  • Scare Glow
  • À propos
  • Articles récents
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4 commentaires

  1. Seb Ulba
    •
    1 an ago

    Les figurines MONDO de base sont sympas, mais ça a tendence à tourner en rond. Et ces repaints et variantes étranges… ça se vend ????????

    Reply
    1. Blaster
      •
      1 an ago

      Je partage tes doutes, Seb.

      Reply
  2. Cédric
    •
    1 an ago

    Ces figurines Masterverse sont très intéressantes. J’aurais le Skeletor Revelation aujourd’hui et, si c’est de la bonne qualité, je me laisserai tenter par les New Eternia qui sont très belles. Mon portefeuille hurle déjà de douleur 🙁 🙁

    Reply
    1. Blaster
      •
      1 an ago

      Alors, alors ce Skeletor ?

      Reply

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